All work / FTER

FTER

A website for a consultancy that joins marketing, software and data in one team.

Client
Business and digital consultancy, Thailand
My role
Website design and build
Scope
One-page site: about, services, clients, process, contact
Built with
WordPress
Live
fterco.com
FTER, image 1 of 3

The brief

FTER brings marketing consultants, software developers and data analysts into one team, so a business can go from strategy to a working system with the same people.

The website had to explain four services and a clear way to start, to business owners who may not know what 'digital transformation' means for them.

What had to work

  • Make a broad offer feel simple and specific.
  • Look serious enough for a company, approachable enough for a local shop.
  • Give a clear first step instead of a vague 'contact us'.

What I did

  1. 01

    A story in numbered parts

    The page reads in five numbered sections: who FTER is, services, clients, the process and partners. Each one answers the next question a visitor has.

  2. 02

    The look

    Deep green with one large ribbon shape that runs through the page, bold Thai headlines and small English labels. It feels calm and expert.

  3. 03

    Four services, four cards

    Business strategy, software development, creative storytelling and data-driven insights, each in one sentence.

  4. 04

    A process you can picture

    Four steps within three weeks, written in plain Thai, so the first meeting doesn't feel like a commitment.

  5. 05

    Built on WordPress

    So the team can edit content and add blog posts themselves.

FTER, image 2 of 3
FTER, image 3 of 3

Where it is now

Live at fterco.com.

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